About Guild Articles
Find practical, solution-oriented information—on design, development, management, technology, and executive matters—that you can use to make well-informed business decisions to ensure your organization’s success with learning.
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360-degree Video: Composition, Location, Camera Placement
Learn to use composition, location, and camera placement to create engaging 360-degree video eLearning experiences.
By Matt Sparks, Jennifer Gallegos • -
Tips to Help Managers Support Learning
Manager support is an important factor contributing to successful learning initiatives. Obtaining that support can be a challenge—we have some tips.
By Bill Brandon • -
In Real Life: The L&D Hype (Cycle) Continues
“Thought leadership” moves faster than corporate reality, so organizations did not take giant leaps forward in 2019, they won’t again in 2020. Here’s why.
By JD Dillon • -
Pivot: The Difference Between Education and Training
Many subject matter experts are unaware of the difference between education and training. It’s up to L&D managers to explain that.
By Joanne Etmanski • -
The Instructional Development Team: Subject Matter Experts
eLearning projects are a team effort. Selection and management of subject matter experts (SMEs) are critical to project success. Here are some guidelines.
By Bill Brandon • -
What Does Research Say About Generational Differences?
Jane Bozarth uses empirical research and academic literature to uncover the truth behind perceived generational differences.
By Christine Shaw • -
Designs That Work: Personas & Other Marketing Ideas
When developing eLearning, don’t leave out the identity of the learners. Use personas to establish a clear picture of them and the best ways engage them.
By Bill Brandon • -
How We Did It: Engage Your Learners with a Pop-Up Escape Room
Looking for a new idea to engage your employees in onboarding? The Pop-Up Escape Room will get the job done! It’s a team game they haven’t seen before.
By Tracey Stokely • -
Designs That Work: Spaced Learning
Spaced learning is a method of delivery that develops long-term memory for information. Use it when the desired outcome is recall of details from memory.
By Bill Brandon • -
Your Mastery of the Future of eLearning Starts Here, Today!
Build the skills and knowledge to shape your career in the years ahead. These are new ideas that you must master, in addition to eLearning fundamentals.
By Bill Brandon •











