About Guild Articles
Find practical, solution-oriented information—on design, development, management, technology, and executive matters—that you can use to make well-informed business decisions to ensure your organization’s success with learning.
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Nuts and Bolts: Do You See?
Simple design basics can make or break a program. Choices related to fonts, placement of content on a screen, and application of an organization’s standards like number of screens matter. Jane tackles color issues this month.
By Jane Bozarth • -
Who Owns Mobile Learning in Your Organization?
For a simple concept, the implementation of mobile learning can get messy in a hurry. Many factors play a part, including protection of organizational turf. Here’s a simple breakdown of the major issues, and advice on a path through them.
By John Feser • -
Dispatch from the Digital Frontier: Engagement and the Dopamine Squirt
Learning can literally be addictive, thanks to the effects of dopamine on the brain. A well-tuned game heightens these effects. Anne explains the principles that will help you leverage the learners’ physiological responses.
By Anne Derryberry • -
The Human Factor: Feedback, or Things I Could Have Learned Playing Zuma
Videogames show us how to provide useful feedback, even in conventional e-Learning offerings. There’s more to feedback than correction, as this week’s column demonstrates!
By Mary Arnold • -
The Special Sauce of Social Learning
Social media and social learning are attracting a lot of attention, but don’t overlook the fact that it’s not the technology that makes them effective. Here are the eight ingredients you need to make social learning successful.
By Marc Rosenberg • -
Book Review: Tools of Engagement, by Tom Bunzel
As organizations adopt social media for corporate communications and marketing, e-Learning pros will need to help managers and executives learn about it. Here is a textbook that may help.
By Bill Brandon • -
Marc My Words: Will Social Media Rot Our Brains?
Love it or hate it, social media and its compression of expression is here to stay. Marc presents the pros and the cons, and asks the critical question: What are we going to do about it?
By Marc Rosenberg • -
Developing the Business Case for a Major e-Learning Courseware or Infrastructure Project
Preparing a complete and persuasive effective business case increases the likelihood that decision makers will accept your proposals for learning projects. Here is a complete guide and template for this critical process.
By Saul Carliner • -
Nuts and Bolts: How to Evaluate e-Learning
Evaluation is something that every instructional designer talks about, but few actually do. This may be because designers only know about the Kirkpatrick “Levels.” Here are two alternatives that may be far more practical.
By Jane Bozarth • -
Dispatch from the Digital Frontier: Games as Meaning Makers
Stories have been the basis for teaching for thousands of years. Today, online and computer games are based on a “backstory,” and this makes these games compelling. Why not use this to facilitate learning?
By Anne Derryberry •