About Guild Articles
Find practical, solution-oriented information—on design, development, management, technology, and executive matters—that you can use to make well-informed business decisions to ensure your organization’s success with learning.
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Well Read: 100 Things Every Designer Needs to Know About People
Designers really need to know a lot about how people think and interact, yet so much of what we “know” turns out to be urban myth when researchers investigate. Fortunately, Susan Weinschenk has provided a handy, accessible, and affordable reference that fills in gaps and debunks the myths. Read the review here!
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Just One Question for Karen Soskin: Six Sigma and eLearning Development
Enterprises today are increasingly “projectized” – life in many enterprises is a “hairball,” according to Karen Soskin, and project management is the tool that tames that hairball. It is important that those who manage and participate in eLearning development be able to integrate into this methodology. Soskin explains the rationale in this video interview.
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Photeo Development: Making a Scavenger Photeo (Part 4 of 5)
This week in the Photeo series, you will learn how to use Photoshop and After Effects to decompose images and to animate words and letters. These are essential skills in the creation of scavenger Photeos, and the process is faster than creating the same effects by using Flash!
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Development Tips: Audio and Video with HTML5
The promise of HTML5 has been well-documented. Often called a Flash-killer, many find the current reality of HTML5 less than awe inspiring. Mark discusses two of the most talked-about features of HTML5 – audio and video. Learn about the mark-up required to use these features, the JavaScript API available for enhancing them, and some current drawbacks of the new technology.
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Book Review: Managing Projects, by Lou Russell
Project management is a critical competency for anyone in charge of the creation of eLearning, but it is difficult to find good advice tailored for this world. Lou Russell has written a definitive, practical guide to applying project management principles to the challenges of learning design and development.
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The Human Factor: “Please Acknowledge That You Have Read and Understood”
What’s your approach to “compliance” training? Many eLearning teams treat it as boilerplate; purely utilitarian, with minimal time and energy allotted to its creation. Yet there is a business case that supports more engaging treatment of the content. This month’s column presents that case – and the rewards of a creative approach for the eLearning team.
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Photeo Development: The Tutorial (Part 3 of 5)
A Photeo is the digital evolution of the movie montage: it supports continuity and engagement by telling a story. In the first two articles of this series, you learned what a Photeo is, and you got an overview of the production process. In this article and the next two, you get the hands-on tutorial you’ve been asking for, beginning with Articulate Presenter!
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Beginning Instructional Authoring: Getting Good Scenario Content from SMEs
Do you have trouble getting “the right content” from subject matter experts? This is a typical problem that many instructional designers have. Fortunately, it is pretty easy to fix. Here’s how!
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Just One Question: Jeff Berk on Justifying Expensive Learning Initiatives
Some learning initiatives, whether eLearning, classroom, or blended, raise huge red flags for decision-makers because of expense, visibility, or strategic nature. Examples include programs dealing with leadership, onboarding or new hire, and sales, among others. In this video interview, Jeff Berk outlines best practices that apply in these cases.











