About Guild Articles
Find practical, solution-oriented information—on design, development, management, technology, and executive matters—that you can use to make well-informed business decisions to ensure your organization’s success with learning.
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Seven Tips to Sustain Motivation and Keep Learners Coming Back for More!
For businesses, learning institutions, and even graduating students, future success increasingly depends on the cycle of developing and enhancing valuable skill sets. Maintaining the motivation needed for that kind of sustained growth can be incredibly difficult. Here are seven research-based tips that just might help your learners get there.
By Cory McMillen • -
Tip: Content Strategy for Continuous Learning
Content as a strategy is a winning approach for many organizations as they shift to performance-driven learning. The benefits include bite-sized learning content available to multiple audiences in many formats, better alignment to the business, higher productivity, faster time-to-market, and highly effective content. Here’s a high-level overview of what content strategy is all about.
By Monica Kraft • -
Five Design Tips: Practice That Works!
Practice is critical for long-term learning, but research shows that learners don’t practice effectively on their own. What can you, the instructional designer, do about that? Here are five research-based design tips that will lock in learning.
By Stephen Meyer • -
The Secret of Better Project Management: Task Cards
Project management needs to be flexible, simple, and client-friendly. It must also accommodate client suggestions and designer inspirations after the project starts. While ADDIE summarizes the important steps in a systems approach to instructional design, it has trouble with common scope issues: task management, time, and budget. Task cards are a key innovation that resolves this.
By Megan Torrance • -
Brain Science: The Ultimate Mission of a Teacher
What is your goal as a teacher, an instructional designer, a training manager? What is the single aim of all teaching? This month’s column moves from research to application in the service of making a better world.
By Art Kohn • -
Five Things a Web Developer Needs to Know About the xAPI
The xAPI will likely not be a familiar component to web designers, yet web designers are the experts that instructional designers must call on to execute their xAPI designs. This article is an instructional designer’s go-to document for explaining the xAPI to a web designer.
By Steve Foreman, Jason Haag, Andy Johnson • -
Marc My Words: In Learning and Performance Ecosystems, the Whole is Greater Than the Sum of the Parts (Part 1)
Training is not enough! We must move away from individual, siloed, “one-off” solutions to an ecosystem comprised of multi-faceted options that enhance the total environment in which we work and learn. Here is your high-level introduction to the ecosystem concept, and why it is so critical to your future.
By Marc Rosenberg • -
Ten Steps to Plan & Communicate Your xAPI Design to a Web Developer
To realize the full tracking potential of the xAPI in your instructional design, you will need to collaborate with a web developer who can manually code the xAPI statements. This article outlines 10 steps you can take to plan and communicate your xAPI design to a web developer!
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STEM Education
The future of every nation lies in its educational system and how well that system prepares students for success in science, technology, engineering, and math. Nowhere is that more true than in the United States, which lags the rest of the developing world in these fields. Here is a quick look at what is at stake, not only for the US, but for every nation.
By Jordan Opel • -
Power to the People: Should Training Be Democratized?
As the demand for onboarding and training grows and training budgets shrink, many training organizations are in a bind, unable to afford to do what they should do. Is there an answer? One viable, but unexpected, route is to empower employees to be creators and curators of learning content. Here’s how that works.
By Ben Muzzell •











