Marc Rosenberg
President, Marc Rosenberg and Associates
Dr. Marc Rosenberg is a global expert and speaker in training, organizational learning, eLearning, knowledge management, and performance improvement. He has written two best-selling books, E-Learning, and Beyond E-Learning. His 100 monthly columns, “Marc My Words,” appeared in The eLearning Guild’s Learning Solutions magazine from 2010 through 2018 and are still available online. Marc is past president and honorary life member of the International Society for Performance Improvement, is an eLearning Guild “Guild Master,” has spoken at the White House, debated eLearning’s future at Oxford University, keynoted conferences around the world, authored over 200 columns, articles, white papers, and book chapters, and is frequently quoted in major trade publications. Learn more at www.marcrosenberg.com.
Latest from
-
Marc My Words: The Coming Knowledge Tsunami
Knowledge will likely be doubling every 11 to 12 hours by 2020. Are you ready to learn, unlearn, and relearn at that rate?
-
Marc My Words: eLearning and Civics Education—Back to School
Civics education, necessary for a thriving democracy, is an ideal eLearning application project on a national scale. And not just for high school students!
-
Marc My Words: New Roles for the Classroom
To find the right place for the classroom in the overall learning mix, classroom learning must change.
-
Is Instructional Design Thriving or Dying?
What’s the state of instructional design? It all depends on how you look at it. Here are four points of view. What’s yours?
-
Marc My Words: Rooting Out Waste in Training Programs—Strategic Level Factors
Bad training programs not only waste learners’ time, but also chew up organizational resources with little to show for it. Last month we looked at four project level waste factors. Now we will focus on three more strategic level factors that the larger organization must deal with to truly root out learning waste.
-
Marc My Words: Rooting Out Waste in Training Programs—Project Level Factors
Learning not taking hold in your organization? It may be because you have lots of training activities, but also have lots of training waste. Waste can be found in what you do—or don’t do—to enable people to learn, and then to translate that learning into valued performance. This is where your training strategy comes into play.
-
Marc My Words: I Took a Birding Course and Got a Lesson in Performance Support
“Maybe I have too much time on my hands, but I recently took a birding course. Exciting, huh? The four-hour course, offered by the Rookery Bay Reserve in Naples, Florida, was terrific. I learned a lot about birds, but not in the way you might think.”
-
Marc My Words: Using ADDIE for Performance Support
The ADDIE model (Analysis, Design, Development, Implementation, Evaluation) has been with us for decades, and, for better or worse, it’s firmly embedded in instructional design practices. With some tweaks, ADDIE just might find a new use as an entry-level model for developing performance support solutions. Here’s how.
-
Marc My Words: Using Training to Support Performance Support
We have often heard it said that performance support can be used instead of training. But that doesn’t mean the two are at odds with each other. Here are six scenarios where training might be helpful in fostering performance support adoption and use.
-
Marc My Words: Why Many Corporate Universities Fail, and Some Don’t
Corporate universities (CUs) have been a mainstay of many businesses—and government agencies—for almost 40 years. They all began with great promise and support across all sectors of the organization. Yet many fail. If your organization has a corporate university (or something similar), these are the seven wrong turns to look out for.












