Marc Rosenberg
President, Marc Rosenberg and Associates
Dr. Marc Rosenberg is a global expert and speaker in training, organizational learning, eLearning, knowledge management, and performance improvement. He has written two best-selling books, E-Learning, and Beyond E-Learning. His 100 monthly columns, “Marc My Words,” appeared in The eLearning Guild’s Learning Solutions magazine from 2010 through 2018 and are still available online. Marc is past president and honorary life member of the International Society for Performance Improvement, is an eLearning Guild “Guild Master,” has spoken at the White House, debated eLearning’s future at Oxford University, keynoted conferences around the world, authored over 200 columns, articles, white papers, and book chapters, and is frequently quoted in major trade publications. Learn more at www.marcrosenberg.com.
Latest from
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Marc My Words: Practice Makes Mastery
How do people become high performers? Here are three ideas from one of the keynote speakers at last month’s eLearning Guild Learning Solutions Conference. Plant these ideas into your programs and watch your learners grow!
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Marc My Words: End User- and SME-created Content—Good Strategy, but Risky
Delegation is a key skill for instructional designers, especially when turning content development over to end users and subject matter experts. However, just as in any other management effort, it is vital to delegate with control. Here are some key errors you want to avoid.
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Marc My Words: eLearning vs. eKnowledge
Is it necessary to communicate all content in the form of courses? There are real reasons to deliver some content as well-designed information instead of instruction. Marc invites us to think critically about what fits the eLearning paradigm and what doesn’t.
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Marc My Words: So You Want to Get Into the eLearning Biz?
Looking for a new career? Think you have what it takes to be an eLearning specialist or manager of eLearning? Here are the nine things you need to know on your first day in your new career … or maybe the nine things it would still be good to know even if you’re already on the job.
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Marc My Words: Testing Your eLearning Strategy
Is your eLearning strategy sustainable? Here are eight points to consider as you work on making your strategy clear and set up for success.
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Marc My Words: Is It eLearning or Something More?
Imagine a world where the tools we use remove complexity rather than add to it, and are so intuitively easy to use that we can operate them—correctly—the first time, precisely when we need to use them, with minimal risk. The possibilities for this are here. Are you ready for them? Marc talks about performance support, training, and saving lives.
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Marc My Words: If We Just Give Kids iPads, They’ll Learn More, Right?
Everything from class size to irrelevant curriculum, from lack of involvement to ineffective teaching, all seem to point to a US education system that at best is treading water and at worst is falling behind the rest of the world. Is technology the answer, or is it more lipstick on the same pig? Marc has some insights for all of us, and not just for American readers.
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Marc My Words: The Fall and Rise of Performance Support
After two decades in eclipse during the rise of eLearning, performance support is returning to become an essential part of business strategy. Marc reflects on the significance of this re-focus in the world of learning and performance.
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Marc My Words: Why I Hate Instructional Objectives
Ever since Bob Mager popularized instructional objectives more than 40 years ago, they have been part of the Holy Grail for instructional designers and the training industry. But are they as valuable as we think they are? Marc suggests a way to add value to the learning objective.
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Marc My Words: Seven Questions eLearning Developers and Managers Should Answer … Every Time
Good design depends on the right answers to important questions, and it is critical to answer those questions at the beginning of the project, not at the end. Here are seven important details you must identify correctly from the start.