Danielle Wallace
Chief Learning Strategist, Beyond the Sky
Danielle Wallace is the chief learning strategist at Beyond the Sky: Custom Learning. Previously, as a marketing leader with Procter & Gamble and PepsiCo, she learned strategic marketing principles which she now applies to learning and development to create compelling breakthrough solutions. Danielle is a sought after speaker at global conferences and her thought leadership is found in numerous industry magazines and publications.
Latest from Danielle Wallace
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Microlearning Secrets from Marketers: How to Make Learning Stick
The attention economy has changed everything. People are bombarded with content, distractions are endless, and companies are fighting harder than ever to keep audiences engaged. Marketers have mastered the art of grabbing attention and making messages memorable—something many Learning & Development (L&D) teams struggle with. One solution? Apply marketing principles to microlearning. Marketers know how to craft concise, compelling messages that resonate with audiences in seconds. When learning professionals adopt these same tactics, they can create short, high-impact learning experiences that stick. The most effective marketing campaigns follow clear, proven strategies—something I’ve observed firsthand in senior marketing roles at companies…
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5 Learning Design Mistakes That Hinder Success (& How to Fix Them)
Designers, whether beginners, experts, or in between, may be making these 5 mistakes; learn how to avoid them!
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AI Readiness: Prepare Your Workforce to Embrace the Future
Lay the groundwork for a successful adoption of AI-based tools by taking these steps to prepare your organization.
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Transform Training with AI-Powered Learner Personas
Borrowing from marketing, we can adapt the concept of consumer personas to form learner personas — fictional representations of typical learners. These composite characters with AI-generated descriptions allow L&D teams to understand their audience, crafting effective learning solutions.
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AI Is Speeding Up L&D But Are We Losing the Learning?
Generative AI has brought promises of streamlined processes and rapid content generation to L&D. But rapid adoption of AI-powered tools can lead to ineffective learning solutions if not properly managed.
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Musical Dissonance in eLearning: How Music Can Hinder Learning
Music may be thought of as a way to enhance eLearning. However, from the perspective of research, music may be more hindrance than help.
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Using Marketers’ Maneuvers: Micro Focus for Major Impact
There’s a reason why you remember commercials, even when you don’t intend to. Marketers have perfected the craft of creating communication that stick. Through focus on a single message, effectively evoking emotions, and carefully choosing concise text, this high-energy session will reveal the practical steps you can take for high-impact microlearning. You’ll leave with memorable examples and relevant application. In this session, you will learn how to:
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Advertisers’ Secrets to Compelling Learning Videos
With the need to “break through the clutter,” how can your learning videos leave your audience remembering your message? Try looking to advertising, a field that does this well. If commercials can get people to purchase items they don’t need, how can you use these marketing secrets to influence learners (and do this without them feeling manipulated)? In this interactive, game-based session, you’ll learn what makes some ads so compelling they persuade you to buy. You’ll explore the strategic framework to use when creating a training video strategy, as well as the essential design considerations for video. In this session,…
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Listen Up: Six Different Types of Audio in eLearning
Take a look at the most common types of audio in eLearning so you can understand when and how to properly utilize it.
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How to Market your Training Internally
Use these tips to market your training program internally.