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Photo of Matt Sparks

Matt Sparks

Founder/CEO, Dittogrid

Matt Sparks is founder and CEO of Dittogrid, a software company building digital twins of the energy grid. He has spoken at conferences and written about XR and serious games for Learning Solutions Magazine. He also co-invented Bird Feeder 3000, a 360-degree video-enabled smart bird feeder.

  • Metafocus: XR Lessons I Wish I Had Learned in 2014
    AR & VR

    Metafocus: XR Lessons I Wish I Had Learned in 2014

    These are the 10 most valuable XR lessons (VR + AR) and serious game industry learnings I wish I could tell my younger self.

    By Matt Sparks •
    April 23, 2019
  • Metafocus: Enterprise XR Needs New Talking Points
    AR & VR

    Metafocus: Enterprise XR Needs New Talking Points

    Learn about the overused examples and tired clichés used to describe enterprise XR applications, and how we can solve the problem.

    By Matt Sparks •
    March 29, 2019
  • Metafocus: Active and Passive Storytelling in XR
    AR & VR

    Metafocus: Active and Passive Storytelling in XR

    Every immersive learning experience needs both passive and active storytelling techniques. It’s important to understand the differences and how to use them.

    By Matt Sparks •
    March 19, 2019
  • Metafocus: Designing Effective Scoring Mechanics for Learning Games
    Games & Learning

    Metafocus: Designing Effective Scoring Mechanics for Learning Games

    Scoring is a major differentiating factor in game effectiveness and player engagement. Proper scoring mechanics are critical to creating engaging games.

    By Matt Sparks •
    February 28, 2019
  • Metafocus: How Realistic Should Your Serious Game Be?
    Elearning Design

    Metafocus: How Realistic Should Your Serious Game Be?

    How realistic should your serious game be? Do the quality of the effects matter, or is the quality of the learning experience enough? Read on to find out.

    By Matt Sparks •
    January 31, 2019
  • The Impact of Growing Up with Video Games
    Elearning Design

    The Impact of Growing Up with Video Games

    Learn why generational differences mean we need more serious games in our organizations.

    By Matt Sparks •
    December 27, 2018
  • Metafocus: Prefer In-House Solutions to Third-Party EdTech
    Elearning Development

    Metafocus: Prefer In-House Solutions to Third-Party EdTech

    Learn why most software startups don’t provide value, and why it’s better to build EdTech solutions in-house

    By Matt Sparks •
    November 29, 2018
  • Metafocus: Serious Games and the Forgetting Curve
    Elearning Design

    Metafocus: Serious Games and the Forgetting Curve

    Learn how serious games harness the seven principles of the forgetting curve to maximize learning retention.

    By Matt Sparks •
    October 25, 2018
  • Metafocus: Nine Steps to Learning How to Make Serious Games in VR
    Elearning Design

    Metafocus: Nine Steps to Learning How to Make Serious Games in VR

    Learn the nine steps on how to make serious games in VR, regardless of your current skill level.

    By Matt Sparks •
    September 27, 2018
  • VR Ethics Codes Need a Boost
    Professional Development

    VR Ethics Codes Need a Boost

    The industry has multiple VR ethics codes. But why is no one is paying attention, and what can we do about it?

    By Matt Sparks •
    August 30, 2018
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