Lynne McNamee
President, Lone Armadillo Learning
Lynne McNamee is the president of Lone Armadillo Learning. She has managed marketing campaigns for companies such as Avis, HP, and Bank of America, and recently was the marketing director for Bluewater, consultants for learning, talent, and human capital management. Lone Armadillo Marketing Agency, which Lynne founded in 2008, specializes in strategy, plans, processes, and tactical execution of multi- and omni-channel marketing programs for B2B entrepreneurial companies. She has been a HubSpot partner since 2011. She was cited by The New York Times for innovations in marketing.
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Embrace Google Method to Improve eLearning Search Experience
Google has spent years training people to search in specific ways; embrace this approach in your LMS to improve learners’ search experience.
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Personas Can Drive Engagement, Improve eLearning Experience
In improving learner experience, borrow a tried-and-true trick from marketing: Use personas in eLearning design to drive engagement!
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GDPR Could Limit Data Use in eLearning—and Drive Innovation
Policies and procedures around data use in eLearning are under increased scrutiny in the GDPR era; here’s how improving data privacy could drive innovation!
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Omni-Channel eLearning Applies Tactic Learned from Marketing
Omni-channel eLearning, a tool that L&D professionals can borrow from marketers, is a data-based digital learning approach that can improve engagement.
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Plan Now for GDPR Impact on eLearning
The GDPR impact on eLearning could be extensive; US-based businesses should not assume that they are exempt from the comprehensive EU data privacy law.