Erika Trautman
CEO and Founder, Rapt Media
Erika Trautman, CEO and founder of interactive video technology company Rapt Media, is passionate about the evolution of online storytelling. She has built a business positioned at the top of emerging video technologies, shared the stage with tech leaders like Sheryl Sandberg, and solidified partnerships with powerhouse companies in media, top-tier brands and agencies, and Fortune 500 enterprises.
Latest from Erika Trautman
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Interactive Video: Drive Learning Retention and Measurable Business Value
eLearning practice is moving from talking at the learners to involving the learners. What better way to involve them than by offering an interactive experience?
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Are Your Employees Really Learning?
US companies invest a significant amount of money, time, and resources into training their employees. At the same time, disengaged employees cost US businesses up to $550 billion annually in lost productivity. A new approach to learning could address this, yet many companies are still using stale materials. Here are some thoughts on giving those materials a much-needed update.
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The Impact of Interactivity and Video on Learning
Interactivity, including gamified apps, crowdsourcing, and interactive video, is an important strategy for gaining and maintaining interest, improving learning, and even fostering employee understanding, conviction, and loyalty. Here’s an introduction to the benefits of interactive video and a compelling example of its use.