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301 Diagnosing Behavior Change Problems
11:30 AM - 12:30 PM Wednesday, December 7
Most learning programs have the goal of supporting behavior change, even a change as simple as getting people to do their job better. Organizational learning traditionally measures desired outcomes in terms of “learning objectives,” which are fairly straightforward to identify. In contrast, identifying the root cause of behavior change problems is considerably more complex.
In this session, Julie Dirksen will examine the differences between analyzing learning objectives and diagnosing behavior change problems. You will explore behavior change from multiple angles, including why people do what they do today, why they may resist changing their behavior tomorrow, and more. You will leave this session with strategies you can use to diagnose behavior change problems in the organizations you support.
Julie Dirksen, a learning strategist with Usable Learning, is a consultant and instructional designer with more than 15 years’ experience creating highly interactive eLearning experiences for clients ranging from Fortune 500 companies to technology startups to grant-funded research initiatives. She’s interested in using neuroscience, change management, and persuasive technology to promote sustainable long-term learning and behavior change. Her MS degree in instructional systems technology is from Indiana University, and she’s been an adjunct faculty member at the Minneapolis College of Art and Design. She is the author of Design For How People Learn.