For the first time, Guild content from multiple areas—Learning Solutions Magazine, Guild Research, and the Conference Archive—are gathered in one publication to create the ultimate resource for learning about games and gamification. Whether you’re just getting started in the area or want a new viewpoint, this eBook will help change the way you think about this hot topic.

In The Art and Science of Gamification, contributing editors David Grebow and Sharon Vipond have curated the most important works on games and gamification from The eLearning Guild’s formidable archives, including dueling opinion pieces by Ruth Clark and Karl Kapp, and augments them with a design checklist, a glossary of gamification terms, an expanded resources section. The eBook is accompanied by a pair of infographics that illustrate how to make gamification effective.

Resources

Industry Perspectives

For the first time, Guild content from multiple areas are gathered in this eBook to create the ultimate resource for learning about games and gamification.

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Infographic

This infographic focuses on the multiple, complex elements which must come together for a successful gamified learning design. From awards to challenges to collaboration, all of these elements combine to create a learning experience in which players are “immersed” in the “flow” of learning.

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Infographic

This infographic contrasts the “artistic” elements of gamification (e.g., storytelling, graphics, avatars) with its “scientific” elements (e.g., learning analytics, social interactions, feedback) and emphasizes the importance of combining both the “art and science” when designing effective and engaging learning games.

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