401 Tools of the Trade: Discovering the Benefits of Marketing Tools for L&D
1:00 PM - 2:00 PM Wednesday, June 7
Using the right tools can make or break learning and development efforts. Don't limit yourself to the traditional ‘learning’ tools. There are thousands of marketing tools that can help create more engaging content much more efficiently than you ever thought possible.
In this session, discover how marketing tools can improve your L&D programs. We'll cover headlines and copywriting with techniques used by experienced marketers. Get an introduction to creating professional videos, interactive websites, and adaptive learning campaigns with popular tools like Canva, MailerLite, and Mindstamp. This could revolutionize your L&D toolbox!
Mike Taylor
Learning Consultant
Mike Taylor
With over two decades of real-life, in-the-trenches experience designing and delivering learning experiences, Mike Taylor understands that effective learning isn't about the latest fad or trendy new tools. Known for his practical, street-savvy style, Mike is a regular and highly-rated speaker at industry events, and consults on learning design and technology at Nationwide in Columbus, Ohio. Mike holds an MBA degree from Ohio University and a master's degree in educational technology from San Diego State University.