201 Follow These 7 Principles to Design Effective Microlearning

10:00 AM - 11:00 AM Wednesday, February 8

Microlearning is far more than "short training." Effective microlearning can engage learners, change behavior, build skills, and drive performance toward improved KPIs and achieving organizational goals.

The key, of course, is effective microlearning—from how it's designed into a campaign to how it aligns to organizational strategies focused on performance.

This interactive session looks at the early steps of developing a microlearning product for its campaign. First, we'll take a big-picture view, exploring the role of strategic design in making decisions about the primary use case for the product (the 6P’s) and evaluative measures that align to that product. This guides the use of the 7 microlearning design principles. We'll then walk through designing pieces of a sample microlearning product that illustrate a few of the 7 design principles. Using chat and polling questions, you'll explore the role of microlearning design principles like context, conciseness, and eliciting action—and how they work together to drive effectiveness.

You'll leave this session with both a micro- and macro-view of how effectively designed microlearning products fit into strategic learning campaigns, which move learners toward specific performance and organizational goals.

In this session, you will learn:

  • What the 6 P's and 7 design principles are and why they matter
  • Why considering the "bookends" of use cases and evaluation methods is the key to effective microlearning design
  • How to recognize and apply the design principles to boost the effectiveness of your microlearning products


Robyn Defelice

Learning Intrapreneur and Strategist


Robyn A. Defelice, PhD is a consultant, author, and presenter with over 20 years in the L&D field. She is the co-author of Microlearning: Short and Sweet and has been researching How Long Does it Take to Develop Training for over a decade. Robyn's passion comes from working with L&D professionals and empowering them to take their seat at the decision-making table.

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