Marketing professionals have long relied on Albert Humphrey’s simple-but-useful SWOT analysis when time and cost prohibit a more in-depth analysis. As experts in training and performance, we must be nimble enough to scale our own approach to analysis in a similar fashion, but without foregoing a systematic process. In this interactive session, you’ll learn the six questions that constitute an “ANSWER analysis,” an approach to rapid needs analysis in learning and development that helps you gather and evaluate key factors before developing a solution. Using all or part of our ANSWER analysis tool can increase your abilities to add value to your organization and to develop solutions aligned to the needs and opportunities within your unique environment. This helps you build credibility as an internal consultant who helps your stakeholders understand exactly how training and development contributes.

Session participants will see case studies of the utility of the ANSWER methodology at several Fortune 500 companies, and you’ll participate in an iterative group exercise that lets you practice what you are learning. Case studies will detail approaches and results from analyses conducted at a global financial institution and an association that specializes in risk management.

In this session, you will learn:

  • How to facilitate a rapid analysis of organizational needs
  • How to customize an analysis methodology to suit your work context
  • How to produce a summary report of the analysis
  • How to introduce an analysis methodology to your organization (one that can easily go viral)