There’s a reason why you remember commercials, even when you don’t intend to. Marketers have perfected the craft of creating communication that stick. Through focus on a single message, effectively evoking emotions, and carefully choosing concise text, this high-energy session will reveal the practical steps you can take for high-impact microlearning. You'll leave with memorable examples and relevant application.

In this session, you will learn how to:

  • Create a video concept to depict your main message
  • Use concise text
  • Leverage emotions to create impact


Other Files:

Session Video