This case study, Pioneering Medical Device Training in the Digital Age: Using Interactive Video to Create Training for a Diverse Audience of Learners, by Sharon Vipond, illustrates how a pharmaceutical company overcame significant learning challenges and created an interactive video solution for diverse users of its new medical device.

You will learn:

  • How company leaders assessed their diverse audience’s communication and training needs
  • How the company selected and worked with an interactive video partner  
  • About differences among video approaches
  • About the lessons learned and best practices gained

This is the second of several case studies on interactive video to be published this year. Check out the first case study here.

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