407 How Gamification, Video, and Mobile Can Help Organizational Change: A Case Study
4:00 PM - 5:00 PM Tuesday, June 20
Design
Nautilus 4
A government office was going through a major reorganization; there was confusion and concern about the future organization. Each division had been working with minimal contact with other divisions, which resulted in a culture of lack of trust and personal connection with other employees. The problem was intensified because employees worked in various geographic locations and time zones. Learning leaders needed to help the employees understand the new organization and purpose.
In this session, you will find out how learning leaders helped employees overcome their concerns and learn about the new organization. They created a fun solution to help overcome the anxiety of change, based on what people already experienced: an “on-demand TV series.” Season one consisted of nine episodes featuring an unedited video interview with each future division director, who all shared information about themselves and their divisions. To encourage viewership (and increase ratings), the team incorporated several gamification techniques. Come to this session to learn how they did it with magic wands, hidden clues, and “Emmy Awards.”
In this session, you will learn:
- How to use gamification techniques to engage learners during change initiatives
- How to create an environment to produce engaging video interviews
- How to write engaging video interview questions
Audience:
Novice to intermediate designers, developers, managers, and
directors.
Technology
discussed in this session:
Video, Articulate Storyline 2, and LMS
(Cornerstone OnDemand).
Debra Farmer
Instructional Systems Specialist
National Oceanic and Atmospheric Administration (NOAA)
Debra Farmer is an instructional systems specialist with the National Oceanic and Atmospheric Administration (NOAA). Debbie has a BA in home economics education from Virginia Tech and an Med in counseling and guidance from Virginia Commonwealth University. Her entire career has been focused on teaching and learning, while focusing on the learner. She has taught in public schools, served as a county extension agent (4H), provided technical and computer training, managed a team of technical instructors, and managed training functions at several financial institutions. Now working for the federal government at NOAA, she specializes in distance learning.
Sara Pranio
Branch Chief, Performance Culture and Learning
National Oceanic and Atmospheric Administration (NOAA)
Sara Pranio is a branch chief of performance culture and learning at NOAA’s Office of Human Capital Services, where she is working to develop a continuous learning and performance–focused culture organizationwide. Her team delivers a wide array of training and other developmental opportunities to senior leaders, supervisors, and employees to ensure that the National Oceanic and Atmospheric Administration meets its important mission. Sara has extensive experience in the areas of performance management, learning and development, and change management. She has a master’s degree in business administration from the George Washington University.
