SXAPI104 Beyond the LMS: Using xAPI to Measure Help Platform Usage
1:15 PM - 2:00 PM Wednesday, October 24
Expo Hall: xAPI Central Showcase Stage
The learning experience (LX) team at LLamasoft meets the learning needs of customers as they use the company’s software to solve problems. Prior to this project, they had limited insight into how internal and external users navigated the help system, and they were unable to analyze whether, and when, users watched the videos the team produced. Without this information, they could not measure the utilization and reach of their tutorials. They wanted to know whether this was a worthwhile investment of time, and whether users found the videos useful. Upon further evaluating the help platform, they realized that this lack of visibility extended to search terms and page views.
In this session, you will learn how the team mapped out key touch points within the help system from which to collect data and the code to generate xAPI statements. You’ll learn how they made a prototype where they added packaged scripts into the help system that sent xAPI statements from the HTML-based help content. Using xAPI, they could now see the search terms used, which helps them understand what topics users are really looking for. Insight into users’ video viewing behavior can help to show whether users are finding the videos to be useful, and what the reach of each video is. Finally, it allows for page view data about a user’s session, which provides insight into how they navigate through the system and helps the LLamasoft team accurately shape future developments and deployments of their software to customers.
In this session, you will learn:
- How the team mapped key touch points to create a strategy and collect data
- About their prototype for sending xAPI statements from help content
- How the data they collected allows them to conceptualize at a deeper level about the importance of looking at learning experiences
- About the impact of collaborative teams that provided a path to understand how learning materials affect the actual use of the software
Advanced designers, managers, and senior leaders (directors, VP, CLO, executive, etc.).
Technology discussed in this session:
Learning Experience Designer
Andrew McGuire is a learning experience designer at dRofus, where he specializes in developing engaging content and tracking learner experiences. He has been working in eLearning development for the past five years. Before joining the world of eLearning, Andrew taught English at the college level for seven years. He has an MA in English composition from Northeastern Illinois University.
Director, Learning Design and Education Services
Ryan Hicks’ unconventional path to becoming a learning professional includes years as a musician and band manager, a BS in industrial engineering, and a decade in supply chain design. His balanced approach of optimism and skepticism has led to the development of multiple learning & development organizations and professional credentials. As a lifelong student, he embraces the adage that “change is the only constant.”