407 The 7 Deadly Sins of Video Production
7:00 PM - 8:00 PM ET / 4:00 PM - 5:00 PM PT Tuesday, March 26
Video & Media
Salon 14
Many learning professionals are approaching video without formal training. While creating video has gotten simpler, it’s easy to make a bad video. This session will look at 7 “gotchas” video creators should know about.
To make a good instructional video, you need to know more than just how your equipment works. You'll also want to uncover the problems and issues that commonly arise in video production, and what to do about them. In this session, you'll explore seven deadly sins of video creation. While they won't kill you, they can make your production more frustrating and your final video less effective. You'll take a closer look at these common video creation mistakes, and learn what you can do to avoid or overcome them.
In this session, you will learn:
- The dangers of failing to know what your equipment can do
- Why you want to avoid thinking you'll fix a problem in post production
- How to succeed at framing your video
- How to ensure proper lighting
- Why you can't ignore your audio
- Tips for keeping your video moving
- How to edit with the end destination in mind
Audience:
Designers, developers
Technology discussed in this session:
This session will talk about video in general, and is tool-agnostic

Matthew Pierce
Learning & Video Ambassador
TechSmith
Matthew Pierce, learning & video ambassador from TechSmith, has created videos for learning and marketing for over a decade. He is the lead behind TechSmith Academy, a free platform teaching video and image creation for business, which has been used by tens of thousands of users. He is host of The Visual Lounge Podcast from TechSmith, which streams live on Youtube and LinkedIn weekly. Matthew is a regular speaker at multiple learning and development-focused conferences and is a regular contributor to various training publications.