207 10 Principles for Building a More Social Organization
4:00 PM - 5:00 PM ET / 1:00 PM - 2:00 PM PT Tuesday, March 26
Tools
Salon 18
A recent survey by Donald H. Taylor, chairman of the Learning and Performance Institute, revealed that L&D is falling out of love with enterprise collaboration and Forrester Research has shown that roughly 80 percent of enterprise social platform implementations fail. In recent years, social technology has fractured into social intranets, enterprise social networks, and chat platforms. What are we to make of this? Has social lost its way? Have expectations been over-inflated? Should L&D let go … or do more?
In this session, you’ll examine the real value that social technology can bring to an organization through the examination of 10 principles of social design that you can use to shape your strategy or gauge your progress. You will learn to set the stage for success and find the right data to show incremental workforce transformation. Finally, you’ll learn how to form greater partnerships with employees, management, and executives to grow work networks and increase the engagement, innovation, and agility your organization demands.
In this session, you will learn:
- How to cut through the bells and whistles and get back to the foundation of social
- How to use your L&D skills to support workflow learning
- Examples of approaches used to move individuals and groups forward
- Tips on how to identify, capture, and promote the right data to drive decisions
- Why ROI and ROE have no value and are merely vanity metrics
Audience:
Managers, directors, and senior leaders.
Technology discussed in this session:
Enterprise social technology including, but not limited to, Yammer, Jive, WorkPlace, and Slack.

Mark Britz
Director of Event Programming
Learning Guild
Mark Britz is the director of event programming at The Learning Guild. Previously he worked for more than 15 years designing and managing learning solutions with organizations such as Smartforce, Pearson Digital Learning, the SUNY Research Foundation, Aspen Dental Management, and Systems Made Simple. Mark is also an organizational social designer, helping businesses achieve the benefits of becoming more connected and collaborative to improve learning and engagement. Mark is the author of Social By Design: How to create and scale a collaborative company, and regularly presents and writes about the use of social media for learning, collaborative networks, and organizational design.