F01 Building a Learning Culture
1:45 PM - 2:45 PM ET / 10:45 AM - 11:45 AM PT Tuesday, March 27
Junior Ballroom F
The problem comes down to this: When great training, including great eLearning, comes up against a lousy organizational culture, the culture wins every time. In addition, great technology cannot overcome a bad learning culture. What many organizations fail to grasp is that culture can promote or kill any learning effort, and therefore must be part of the overall learning strategy.
In this session, you’ll uncover how to build (or rehabilitate) the learning culture at your organization. You’ll explore how organizational and learning culture can make or break your initiatives. You’ll then find out how making strategic choices when it comes to communication, change management, technology, leadership, and the right measurement strategy can all work to improve your learning culture and help your initiatives succeed.
In this session, you will learn:
- How learning and organizational culture impacts the success or failure of learning initiatives
- How to use communication and change management to improve the learning culture
- How technology can aid or hinder a learning culture
- How leadership helps or hinders a learning culture
- How the right measurement strategy can improve a learning culture
Audience:
Intermediate to advanced designers, managers, directors, and senior leaders (VP, CLO, executive, etc.).

Marc Rosenberg
President
Marc Rosenberg and Associates
Dr. Marc Rosenberg is a global expert and speaker in training, organizational learning, eLearning, knowledge management, and performance improvement. He has written two best-selling books, E-Learning, and Beyond E-Learning. His 100 monthly columns, “Marc My Words,” appeared in The eLearning Guild’s Learning Solutions magazine from 2010 through 2018 and are still available online. Marc is past president and honorary life member of the International Society for Performance Improvement, is an eLearning Guild “Guild Master,” has spoken at the White House, debated eLearning’s future at Oxford University, keynoted conferences around the world, authored over 200 columns, articles, white papers, and book chapters, and is frequently quoted in major trade publications. Learn more at www.marcrosenberg.com.