Sharing What Works

March 16 – 18, 2016 Orlando, FL

Register Now Includes:

P04 Practical Applications of Brain-aware Design

8:30 AM - 4:30 PM Monday, March 14


Designing training without an understanding of how the brain works is a lot like trying to get somewhere without a map. Even if you eventually arrive at your destination, you won’t know how you got there so that you can do it again. Brain-aware design saves time, reduces rework, and boosts business results because it focuses your efforts on the design elements that are proven by science to be the most effective.

In this interactive workshop, you will understand how the brain works, how you can use the attention, engagement, encoding and retrieval processes of the brain to make training that is more effective, takes less time to produce and delivers more lasting results. You will apply brain-aware design to multiple types of projects, building your skill and confidence throughout the session. You’ll also learn how to apply a toolkit of templates and resources to help you make learning experiences that teach the brain the way the brain wants to learn.

In this session, you will learn:

  • How to create learning materials that help the learner to pay attention by engaging the brain’s subconscious survival mechanisms
  • How to build learning experiences for maximum engagement by using the brain’s bias for social interaction and connection
  • How to build learning experiences for maximum retention and retrieval by teaching the brain how to categorize, file and recall key points, skills, and concepts
  • How to plan your next brain-aware project using the toolbox resources provided in the workshop

Novice to advanced designers, developers, project managers, and managers.

Technology discussed in this session:
Microlearning, infographics, graphic organizers, digital flash cards, and mind maps.

Margie Meacham

Chief Freedom Officer

Margie Meacham is a leading expert in the application of neuroscience and machine learning to enhance knowledge management, learning, and performance. She teaches education, training, and leadership development professionals how to apply the latest discoveries in cognitive neuroscience, educational psychology, and artificial intelligence. Her first book, Brain Matters: How to help anyone learn anything using neuroscience, is a practical review of current research placed into practice. Her second book, AI in Talent Development: Capitalize on the AI Revolution to Transform the Way You Work, Learn, and Live, is a call to action for educators to embrace AI applications to accelerate learning. She has been recognized by the World Training Congress as a Top 100 Most Innovative learning professional and her blog is recognized as one of the Top 100 related to neuroscience.

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