Sharing What Works

March 22 – 24, 2017 Orlando, FL

Register Now Includes:

LS401 Get Inside Your Audience’s Mind: Creating a Learner Profile

4:00 PM - 5:00 PM Wednesday, March 22

Instructional Design

Palm 4

By creating a learner profile, you will be better able to avoid building training that is ineffective, undesirable, and lacking relevance for your learners. By doing research up front about all aspects of your learners, you will be able to leverage those details to create impactful training that will capture their attention.

This session will explore a proven approach to getting to know your learners in depth, answering questions like: Who are they? Where do they live? What do they do? What do they eat for breakfast? You will learn why this is important to all roles on a project (ISD, PM, GD, etc.). In addition, participants will build a learner profile on the spot using an audience member to create an actual learner avatar. Additionally, you will explore the potential downfalls of NOT performing a thorough learner analysis.

In this session, you will learn:

  • About a proven approach to creating a learner profile
  • How to create a learner profile
  • About the benefits (to all team members) of a comprehensive learner profile
  • What can happen when an adequate learner profile isn’t created prior to the start of a project

Novice to intermediate designers, developers, and project managers.

Melissa Jones

Instructional Designer Associate

TLS Learning

Melissa Jones is an instructional designer associate with TLS Learning. As a classroom teacher turned instructional designer, Melissa interlaces her passions for psychology and impactful user experience to design performance-changing learning solutions. She earned an instructional design certificate from the University of Wisconsin–Stout, and she is currently a student at Purdue University in the master’s program for learning design and technology.

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