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March 22 – 24, 2017 Orlando, FL

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LS104 Serious Game Secrets for L&D

10:45 AM - 11:45 AM Wednesday, March 22

Games and Gamification

Palm 4

Many professionals in eLearning are attempting to use gamification and serious games to spark employee engagement and drive learning retention. Everyone is working to make the best serious game that will enhance the learning objectives and retain learning.

In this session, participants will talk about planning, developing, implementing, and supporting serious games for companies that have never gone down the route of serious games and gamified learning experiences. You will discuss what makes a serious game a success or a failure. You will also address the proper steps to take throughout each phase of the project to ensure success. Finally, you will learn about the best practices and pain points that Designing Digitally had to deal with when going down the route of gamification and serious games.

In this session, you will learn:

  • Best practices of serious games
  • What makes a good serious game
  • The difference between gamification and a serious game
  • What steps you can take to ensure a good serious game
  • How to internally market a serious game
  • How to get buy-in for a serious game

Novice to advanced designers, developers, project managers, managers, and directors.

Andrew Hughes


Designing Digitally, Inc.

Andrew Hughes is the president of Designing Digitally, Inc. and has over a decade in the strategical planning and development of enterprise custom gamified learning solutions for government and Fortune 500 clients. Andrew is also a professor at the University of Cincinnati and prior to this was a contractor for the US Department of Education, Ohio Board of Regents, and General Electric. Andrew oversees a team of 30 employees and is focused on ensuring the clients’ challenges are met with engaging, educational, and entertaining learning experiences.

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