Sharing What Works

March 16 – 18, 2016 Orlando, FL

Register Now Includes:

LS301 Using Brain-aware Design to Make Training More Effective

2:30 PM - 3:30 PM Wednesday, March 16


International South

Designing training without an understanding of how the brain works is a lot like trying to get somewhere without a map. Even if you eventually arrive at your destination, you won’t know how you got there so that you can do it again. Once you understand how the brain works, you can use the attention, engagement, encoding, and retrieval processes of the brain to make training that is more effective, takes less time to produce, and delivers more lasting results.

In this session, you will learn how brain-aware design can be applied to any learning or performance support project. You’ll also learn how to apply a toolkit of templates and resources to help you make learning experiences that teach the brain the way the brain wants to learn. You’ll gain practical tips on how to apply this brain science in your work.

In this session, you will learn:

  • How to create learning materials that increase attention
  • How to build learning experiences for maximum engagement by using the brain’s bias for social interaction and connection
  • How to maximize retention and retrieval by teaching the brain how to categorize, file, and recall key points, skills, and concepts
  • How to plan your next brain-aware project using the toolbox resources provided in the session

Novice to advanced designers, developers, project managers, managers, and directors.

Technology discussed in this session:

Margie Meacham

Chief Freedom Officer

Margie Meacham is the chief freedom officer for, where she uses brain science to help people learn more efficiently and effectively. Her course designs have been implemented at American Express, Bank of America, Motorola, Honeywell, Cisco, Bell South, and many other Fortune 500 companies. She helps universities convert their existing classroom- based courses into engaging online environments. She earned her master’s degree in learning technologies from Capella University and is developing a new master’s program in educational technology for American Business and Technology University (ABTU). Margie writes a blog for the Association of Talent Development on the application of neuroscience to talent development.

<  Back to session list Top ^