EMT106 Using Facebook Messenger Bots as Training Reinforcement Tools
3:15 PM - 4:00 PM Wednesday, October 25
Expo Hall: Emerging Tech Stage
Organizations can have serious technology infrastructure challenges when it comes to engaging learning groups in the ongoing conversation and reinforcement activities necessary for effective learning. Existing tools are often expensive and difficult to implement, and even if you get them implemented, it can be a struggle to get participants to engage with them.
Carrying on a conversation via Facebook Messenger is a great way to solve the post-training learner accessibility challenge, and Messenger bots are an easy, out-of-the-box solution to engage learners. In this session, you will learn how to set up and configure a Facebook page for your Messenger bot. You will explore how to design your reinforcement bot using the Mobile Coach authoring platform. You will learn how to manage the user experience via your bot and create reporting based on learner engagement to prove ROI. This session will include a fun, hands-on demo to experience what this solution feels like.
In this session, you will learn:
- About configuring a Facebook page for your Messenger bot
- How to leverage the Mobile Coach authoring platform
- Techniques to manage the user experience via your bot
- How to create reporting based on learner engagement to prove ROI
- How to communicate the value proposition to skeptical internal stakeholders
Novice to advanced designers, developers, project managers, managers, directors, and senior leaders (VP, CLO, executive, etc.).
discussed in this session:
Facebook pages, Facebook Messenger, Microsoft Bot Framework, and the Mobile Coach bot platform.
CEO and Founder
Vince Han is the founder and CEO of Mobile Coach and a frequent speaker at conferences such as Training Conference, DevLearn, Learning Solutions, Learning Conference, ATD ICE, ATD Techknowledge, and others. He holds an MBA from the MIT Sloan School of Management. Vince is an industry thought-leader for learning and learning technology with an emphasis on artificial intelligence and chatbot technology.