ELT201 Optimizing Your Content in a Digital and Mobile World

10:00 AM - 10:45 AM Thursday, November 17

Expo Hall—eLearning Tools Stage

Your workforce and clients are mobile—is your content? VitalSource Technologies will present a session on the development and execution of successful strategies for the digital distribution of content. The expertise behind this presentation is culled from more than 20 years of experience working with hundreds of content publishers, corporations, and educational institutions, and providing content to over 10 million users. As one of the first digital content companies in the marketplace, VitalSource continues to build on its success and lead the market in technology that evolves with its clients’ changing needs.

Rick Johnson

Vice President, Product Strategy and founding partner

VitalSource Technologies

Rick Johnson is a vice president of product strategy and a founding partner of VitalSource Technologies, now a division of the Ingram Content Group. Rick manages the strategic direction of the widely used and fast-growing Bookshelf platform, guiding the architecture and implementation of its clients and systems. He is a frequent speaker on electronic texts, their integration into academic environments, and the accessibility needs of individual learners in their delivery. Prior to Ingram and VitalSource, Rick spent more than 12 years with Apple as a senior national consulting engineer, and he received numerous national and international awards.

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