709 Video Within Reach: Mythbusting and Testing to Greatness

8:30 AM - 9:30 AM Friday, October 2



There are things that prevent us from making the great video learning content that we are capable of. Sometimes these things are technical, sometimes they are budgetary, but mostly they are due to our misconceptions about what is involved. While some blaze into situations making bigger promises than they can ever deliver, others scare themselves out of ever getting started in the first place. Most of us fall in between, perpetuating common video myths without even knowing it.

The truth is, great video learning content does not have to be expensive or complicated. It just has to work within your particular constraints. In this session, you will learn what kind of content for learning makes the best content for video. You will gain a better understanding of the best designs, scripts, tools, and techniques to fit your organizational context. In this session, you will find the answers to your questions and create a preliminary action plan for your video learning projects.

In this session, you will learn:

  • What learning content makes the best video content for your organization
  • How to test your way to the best designs, scripts, specs, tools, and techniques for your environment
  • To address fears and questions about video learning
  • To create a preliminary action plan

Novice and intermediate designers, developers, project managers, and managers.

Technology discussed in this session:
Workflowy, Scrivener, GoogleDocs, iPhone/iPad, GoPro, YouTube, JW Player, Camtasia, Screenflow, Captivate, FinalCutPro, Premiere, Litmos, Moodle, Saba.

Sam Rogers


Snap Synapse

Sam Rogers, the president of Snap Synapse, creates more effective, efficient, and engaging ways to deliver learning for clients including Google, Capital One, Deloitte, and AAA. He produced YouTube’s first online certification training, and he is a writer, director, producer, composer, and performer for stage and screen. Sam also writes and speaks frequently at conferences, sharing his passion for solving the problems that matter and inspiring learners to action.

Lee Rodrigues

Learning Experience Designer


Lee Rodrigues is a learning experience designer at Sunrun, where he creates interactive eLearning for the solar power company’s sales team. Lee holds an MA and brings a unique combination of experience in technology, instructional design, and public speaking. He served as both a creative and genius for Apple and is a certified Final Cut Pro instructor. Lee developed YouTube’s first- ever, award-winning online certification program, and he produced a series of 90 videos at Google studios.

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