Video is the number-one engaging media for websites and social-media channels. Many organizations struggle with putting together professional quality videos without a huge investment in time and equipment. We know how important video is to a learning strategy and are excited to put video into training, on a website, or within an LMS, but executing that strategy is more challenging. Luckily, you can take your video skills to the next level without being a trained videographer.

In this session you will take your basic video-creation skills to the next level. You will improve your technical knowledge and skills and learn how to take outstanding videos using even your smartphone. You will leave this session with tips for creating professional, high-quality videos that will connect with your audience.

In this session, you will learn:

  • How to shoot videos using the latest online gadgets and apps
  • How to edit and trim your video on your device and on some social-media sites
  • Tips and tricks to edit, add music, captions, and transitions, as well as add logos to videos
  • Tips for uploading, sharing, managing, and distributing your video content
  • How to shoot a high-quality, professional video using a smart device
  • Several intermediate-level techniques to construct videos
  • Techniques to create an engaging video that saves time and money

Audience:
Intermediate designers, developers, project managers, and managers.

Technology discussed in this session:
Video creation—a smartphone, camera, or laptop, using Animoto (cheap online program) and a basic light and production package; video editing—smartphone basic editing, free downloadable apps, free or cheap editing software (VideoPad); video posting and distribution—LMS (examples on Moodle), YouTube, various social media sites (Vimeo, Facebook, Twitter, LinkedIn, etc.); and free music sites and free audio capturing and editing sites (Audacity).

Participant technology requirements:
Something that captures video—a smartphone, tablet, laptop with USB camera, etc.

Handouts