The value of creating rich, engaging cultural stories using video is often outweighed by the perceived time, expertise and outside resources needed to produce these videos. Especially in the L&D world, where video creation is one area where content creators and instructional designers don’t feel as comfortable giving it a shot.

In this guide, we will take you step-by-step through the proven Wisetail video production process from a filmmaking novice’s point of view. We’ll give you both the insight and techniques needed to tell your rich cultural stories using the tools (smartphone & laptop) already at your disposal. Download this guide and you’ll learn:

  1. The secret to telling a great story
  2. Pre-production & planning techniques
  3. Shooting tips & tricks
  4. Post-production & editing pointers