P13 BYOL: Know the Mind, Know the Learner: Applying Brain Science to Improve Training

8:30 AM - 4:30 PM Tuesday, November 15


Trainers work hard to create great eLearning, so they are disappointed when employees fail to learn or don’t transfer learning back to their workplace. They may be tempted to blame the students or the technology, but the truth is that often, trainers fail because they simply don’t understand the mind of the learner.

Participants in this workshop will gain a deep understanding of 10 core principles of modern cognitive science. You will be able to immediately utilize these concepts as you create eLearning tailored to the human mind. This will make your training far more effective for your learners and for your entire organization.

In this session, you will learn:

  • How to design eLearning solutions that are compatible with people’s spatial learning capabilities
  • Ways to create social learning communities based on psychological principles of observational learning
  • Ways to improve employees’ eLearning attention spans by understanding the secrets to people’s levels of consciousness
  • How to design effective follow-up training by tapping into mnemonic principles of memory
  • How to deliver visual or auditory messages based on an understanding of the brain’s dual-coding mechanisms
  • How to use authoring tools more effectively by understanding how the brain encodes metaphor and emotion

Novice to advanced professionals with a strong interest in eLearning. Although the workshop will explore neuroscience and psychology, there are no natural-science prerequisites.

Participant technology requirements:
Students should bring a laptop to connect to wireless networks.

Art Kohn


ASPIRE Consulting Group

Dr. Art Kohn earned his PhD in cognitive science at Duke University and is a professor of business at Portland State University. His research explores how to maximize learning and memory. He was named National Professor of the Year and won Fulbright Fellowships in cognitive psychology in distance education. He consults with Google Inc. on their international training program and with the Centers for Disease Control on using social messaging for addressing HIV in the developing world. He is the author of Communicating with Psychology and he develops interactive media products for higher education and for corporate training.

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