Dustin DiTommaso is a senior vice president of behavior change design at Mad*Pow. A designer and researcher, Dustin’s work involves the study and application of behavioral science, motivational psychology, and human-computer interaction to the design of technology-assisted behavior change interventions, products, and services. His client portfolio includes partnerships with a range of innovative startups, nonprofits, government agencies, and Fortune 500 companies across domains including healthcare, financial services, education, and social impact. Dustin is a founding member of the US Behavioral Science and Policy Association and sits on the Scientific Committee at University College London’s Centre for Behavior Change.