June 10 – 12 Austin, Texas

Register Now Co-located Event

SB102 The Million-dollar Instructor: Learning Atomization Strategies

11:00 AM - 11:45 AM Wednesday, June 10

New Possibilities

Last year Fedora Education identified several people teaching online who had grossed over a million dollars in online sales. Mark Lassoff was one of them. His company has sold over 600,000 seats in online courses and reached countless others with free informal education efforts. The strategy Mark used to grow his company is known as atomization. In this session you will explore the strategy of content atomization and learn how it can be used to reach thousands with educational messaging. You will discover how atomization can spread content through mobile and other channels. You will leave this session with ideas on how you can apply atomization to your own work.

Mark Lassoff

Founder

Dollar Design School

Over two million people have learned coding and design from Mark Lassoff. Mark and his company are pioneers in new media learning, having created the first streaming media network dedicated to learning workforce and career skills. They produce broadcast-quality learning content that focuses on digital skills such as design, coding, and digital productivity. Mark is an in-demand speaker and has traveled the world to teach. He was named to the 40 under 40 in both Austin, Texas, and Hartford, CT. In 2017, Mark was awarded the prestigious Learning Guild Guild Master Award.

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