Sharing What Works

March 22 – 24, 2017 Orlando, FL

Register Now Includes:

LS702 You Decided to Be a Freelancer. Now What Do You Do?

2:30 PM - 3:30 PM Thursday, March 23

Instructional Design

Poinsettia/Quince

Outsourcing of T&D is becoming more frequent, providing a large gap for freelancers to fill. But deciding to move to freelancing means you’ll need to find answers to a wide range of business concerns that you likely never had to worry about as an employee. What kind of business should you establish? How can you thrive in a competitive landscape? What do you need to put in place to protect both your new business and yourself?

In this session, you’ll learn the core concepts that every freelancer should know as they begin their new business. You’ll find out the basics of selecting the type of business to form and the business insurance you should consider when you get started. You’ll explore the kinds of work you can take on by looking at the pros and cons of direct and subcontract-type work. You’ll also discover why a webpage and a portfolio are vital to your ability to market your services.

In this session, you will learn:

  • About the two types of freelance work and the pros and cons of each type
  • About the three types of insurance you should consider having as a freelancer and what each type covers
  • Why you should register as a business, and about the different types of businesses you may register as
  • About the benefits of creating your business webpage and portfolio

Audience:
Novice to intermediate designers and developers.

Michelle Jackson

CEO

Tilak Learning Group

Michelle Jackson has over 30 years' work experience in talent development, working in both higher education and corporate environments. She founded Tilak Learning Group in 2012. As an experienced instructional designer and developer, she understands the importance of identifying the expected outcomes in knowledge, behavior, and attitude that must be attained to effect change within an organization. Michelle has a master's degree in international and intercultural management with a focus on training and education; is a Certified Professional in Talent Development (CPTD); and has spoken at various regional and national conferences.

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