Sharing What Works

March 22 – 24, 2017 Orlando, FL

Register Now Includes:

ECO413 Leverage Informal Learning to Transform Your Organization: Purch’s Story

4:00 PM - 5:00 PM Wednesday, March 22

Management and Strategy


When one employee joined Purch, she was tasked with “mission impossible”: to build a learning organization from scratch for an extremely diverse workforce with limited manpower. After extensive analysis, she realized employees were learning much more from informal resources than conventional means. By transforming their mindsets and making smart investments in technology, Purch was able to create a learning organization that boosts engagement and contributes to a healthy learning culture.

In this case-study presentation, you’ll use Purch’s journey to learn about the changing learning habits and demands in today’s workforce—and what L&D professionals of all levels can do to address them efficiently. You’ll explore the benefits of capturing and accounting for informal learning activities. You’ll also get guidance on how to realign your L&D strategy and invest in new technology to support employees’ learning and help them perform better.

In this session, you will learn:

  • About the changing learning habits and demands of today’s professionals
  • How to adjust your learning strategy to include informal learning and invest effectively in learning technology that will assist you
  • What benefits you can gain by recognizing informal learning activities
  • What L&D professionals of all levels can do to take advantage of informal learning

Novice to intermediate managers, directors, and senior leaders (VP, CLO, executive, etc.).

Juli Weber

Organizational Development Manager


Juli Weber is an organizational development manager at Purch, an international tech-media company. She has been an L&D professional for over 12 years, training individuals, managers, and leaders in companies big and small, around the country and across industries.

Sarah Danzl

Enterprise Communications and Content Development Lead


Sarah Danzl leads the enterprise communications and content development efforts on Degreed’s product marketing team. She has been actively involved in the learning space for nine years, leading marketing and communications efforts in both corporate and startup capacities. Prior to Degreed, Sarah served as the senior customer marketing manager at Xyleme, where she worked closely with Fortune 500 clients to market their learning success and grow their comprehensive author/delivery solutions.

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