505 Is There a Positive ROI on Your Mobile eLearning? A Case Study
10:45 AM - 11:45 AM Wednesday, June 21
Management and Strategy
Seabreeze 1
The innovative use of mobile learning products in education has significantly increased in recent years. Mobile applications are meant to be engaging and reach beyond the walls of a classroom. Instructors and educators can use these mobile apps to increase student learning. However, the value of integrating them into the overall training is unclear. Are there added values if the organization invests in mobile apps?
In this session, you will learn about a return on investment (ROI) evaluation case study, which determined the value of the mobile applications to the organization. You will explore each level of the ROI evaluation and learn strategies to overcome challenges associated with determining the value of the mobile apps. You will learn about the strategies that were implemented and the unanticipated values gained by integrating mobile apps into the organization.
In this session, you will learn:
- How to develop an action plan to overcome challenges of integrating mobile applications into the classroom
- About options for determining the impact that mobile apps and interactive multimedia instruction (IMI) products have on student learning and performance
- How to effectively collaborate with instructors and subject matter experts to develop a mobile app and/or IMI products
- About the unanticipated benefits of integrating mobile apps and IMI products into the training environment
Audience:
Novice to advanced designers, developers, managers, and directors.
Annie Hester
Program Evaluation Office Branch Chief
Maneuver Center of Excellence
Annie Hester is a program evaluation office branch chief at the US Army Maneuver Center of Excellence at Fort Benning. Annie has a master’s degree in public administration and in education, training and development. She is in the process of completing her dissertation for a PhD in management and organizational leadership. Annie has served in the Army National Guard for the past 19 years. She has instructed, trained, and educated both military and civilian personnel throughout her career. In addition to training, Annie has also developed courses and various professional development workshops.
Angela Perry-Ned
Life Long Learning Programs Branch Chief, Directorate of Training and Doctrine
US Army
Angela Perry-Ned is the lifelong learning programs branch (LLLPB) chief for the Directorate of Training and Doctrine for the US Army. The LLLPB is responsible for developing digital learning content, which includes interactive multimedia instruction (IMI), mobile applications, training videos, living doctrine, and virtual battlespace (VBS3) scenarios. Many of the team’s products can be accessed by going on Warrior University, Google Play or iTunes. Angela’s education includes a BS in history, exercise and sports science, with a concentration in K-12 education, and a master’s of science in post-secondary education with a concentration in instructional technology.
