Optical character recognition (OCR) technology can take your magazine article, brochure, or PDF, single out letters on the image, and put them into words, enabling you to access and edit the content. Similarly, facial recognition software breaks down an image and can provide data related to gender, age, and ethnicity. Couple these with interior location technology, and you have the potential for powerful organizational learning opportunities.

In this session, you will explore an in-depth case study on an augmented reality (AR) application that handles OCR, facial detection, and microlocation (interior) wayfinding. You will learn the basics of image processing and the difference between off-the-shelf and custom AR solutions. Finally, you will experience a hardware and software demonstration and get a chance to try out the solution.

In this session, you will learn:

• How advanced AR development differs from off-the-shelf solutions
• About the intricacies of crafting custom AR
• About basic image processing
• About advanced custom AR software through a demonstration

Audience:
Intermediate and advanced designers, developers, and directors.

Technology discussed in this session:
Augmented reality, optical character recognition, numerical masks, facial detection, and local wayfinding.