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431 ON-DEMAND: Case Study: How Gamification Helps Frontline Employees at Connect First Credit Union

3:00 PM - 4:00 PM Thursday, October 22

DDX On-Demand sessions are recorded videos you can access starting at this date and time and watch at your own convenience.
Research shows that broad-based subject matter or literacy training can positively impact frontline delivery and overall financial results. Still, literacy learning through traditional training methods can be difficult. Every time your frontline employee forgets basic concepts, it affects your credibility and bottom line. By using fun and engaging gamification approaches, you can develop online programs that deliver real time results.

In this session you'll learn about gamified mobile-responsive courses that have helped increase employee engagement, corporate knowledge, and most importantly, frontline results. Learn directly from Connect First Credit Union on how their organization converted their frontline financial literacy program into a self-directed, online playable map, improving overall literacy by as much as 7 percent for their most challenged learners. Discover how Connect First Credit Union uses points and badges to track learning behaviors and provide critical task-by-task feedback to support their staff and demonstrate return on investment. See the specific results that helped their team conduct a more detailed, data-driven approach to new course development and gain new ideas on how you can improve the impact of your corporate literacy programs.

In this session, you will learn:

  • How gamification helps organizations deliver and improve employee literacy
  • A live, real world example of the positive impact gamification has had on overall employee literacy
  • How you can use gamification to teach different subjects to frontline employees
  • Data-driven design principles that optimize and deliver on the promise of immersive online learning experiences

Technology discussed:

Gamification, online learning, mobile delivery, data visualization, AI/ML (extremely high level, how it relates to the data), API integration with existing environment (high level, i.e., single signon/simplicity for employee)


Jason Suriano

Founder & CEO

TIQ Software

Jason Suriano is the founder and CEO at TIQ Software. He is a former instructional designer and has over 17 years of experience leading the development of over 200 online and mobile game-powered applications for clients such as Discovery Communications, ATB Financial, Boilermakers of Canada, and the University of Alberta. Jason holds an MA in humanities computing from the University of Alberta, and is the author of the book Office Arcade: Gamification, Byte-Size Learning, and Other Wins on the Way to Productive Human Resources.

Maranda Sheahan

Innovative Solutions Producer, Innovation & Strategic Insights

Connect First Credit Union

With nearly 10 years experience in the financial services industry, Maranda Sheahan is the current innovative solutions producer, innovation & strategic insights at Connect First Credit Union. Using project management fundamentals, Maranda leads the execution of ideas through CFCU's innovation framework while developing plans, recruiting and aligning internal and external resources, and managing the processes which move solutions from conception through to implementation. Maranda holds certifications from the University of Calgary, Dale Carnegie, and Cornell University.

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