211 Using Brain Science to Increase Learning Retention and ROI
1:15 PM - 2:15 PM Wednesday, October 23
Instructional Design
St Croix AB
The two goals of any training program are to teach employees new information and then to enable them to transfer their new knowledge into their workplace. But learning transfer is a complex process, and most trainers do not understand the simple steps that they can take to ensure that knowledge transfers from the computer where it is learned to the workplace where it is needed.
To improve retention and transfer, you need to systematically reinforce training. In this session, you’ll learn of four brain-based techniques that Google is using to overcome the forgetting curve and create sustainable behavior change. These techniques include booster quizzing, social elaboration, strategic coaching, and depth of processing. You’ll see how you can easily incorporate these techniques into training programs and dramatically improve learning and retention.
In this session, you will learn:
- How to deploy a systematic program after training that dramatically increases retention and transfer
- How eLearning training can be customized to increase learning transfer
- How pre-tests, such as measuring an employee’s “readiness for change,” can lead to a much higher rate of learning transfer
- About three myths that interfere with successful transfer of learning
- Strategies to encourage executive buy-in on programs that promote learning transfer
Audience:
Designers, developers, managers, and senior leaders (directors, VP, CLO, executive, etc.).
Technology discussed:
Post-training reinforcement and social media
Art Kohn
Professor
ASPIRE Consulting Group
Dr. Art Kohn earned his PhD in cognitive science at Duke University and is a consultant with Google, helping the organization develop new programs which train more than 1.2 billion people. Dr. Kohn's professional research explores how to present information in order to maximize learning and memory. He was awarded the National Professor of the Year award from the American Psychological Association and he won a Fulbright Fellowship in cognitive psychology and a second Fulbright Fellowship in distance education. He consults with organizations around the world, helping them modernize and optimize their training programs.