302 Build, Measure, Learn: Lean UX for Instructional Design
3:00 PM - 4:00 PM Wednesday, October 24
As expectations rise for the impact you create, but the timeline for creating impact becomes shorter, it can feel like you’re scrambling to find newer and better approaches to design. From waterfall to agile to design thinking, there’s no shortage of methodologies to choose from, but how do you know which is right? Is waterfall bad? Does agile equate to speed and design thinking to engagement? Does it matter?
In this session, you’ll learn a simple framework for selecting the best approach for the problem you want to solve, and you’ll practice applying it to a scenario. Walk away with a set of user experience design tools that help you identify and prioritize assumptions, conduct user-centric research, set goals that hold your team accountable, and engage stakeholders in generating ideas.
In this session, you will learn:
- A simple framework for selecting the right design methodology for the problem you want to solve
- How to use proto-personas to synthesize user research and articulate learner needs and goals
- How to write hypothesis statements that define and measure the outcomes your learning initiatives should achieve
- A collaborative design method that engages your stakeholders to create the best possible solution for meeting the outcomes you’ve defined
Designers, developers, and managers.
Technology discussed in this session:
POP app and Google Slides.
Strategic Marketing and Product Manager
Amazon Web Services
Becca Wilson is a New York City-based product manager, designer, and facilitator with experience creating innovative and engaging education products for companies and individuals. She has more than 10 years of experience in instructional design, training delivery, and developing blended learning strategies for Fortune 500 organizations. Becca currently works at Amazon Web Services (AWS) on initiatives designed to close the global cloud skills gap at scale. Previously, she worked at IBM where she focused on addressing the scarcity of artificial intelligence skills in the marketplace. Becca was also an education product manager and learning experience architect at General Assembly, supporting the ongoing discovery and development of scalable learning products in UX and product management.