110 Using Simple Game Mechanics to Increase Retention

10:45 AM - 11:45 AM Wednesday, November 16

Games and Gamification


Learners are distracted with daily competing priorities and struggle to retain information presented through digital learning. Ebbinghaus’ forgetting curve shows that retention rates are abysmal. Educators and instructional designers are pressed for time and resources to deliver learning that maximizes retention and desired outcomes.

What’s the good news? You can leverage neuroscience and seven fundamental game mechanics to combat the forgetting curve! In this session, you will learn how to apply seven simple techniques in your eLearning projects to naturally boost your learners’ dopamine and enable them to learn more effectively. Explore how to leverage scientific knowledge of the neurochemical dopamine, which is linked to the reward centers of the brain. Research shows that higher levels of dopamine enhance confidence, memory, and learning. Prime your audience for success. Give your learners a turbo boost!

In this session, you will learn:

  • How to apply game mechanics to your eLearning projects
  • How to increase learning retention
  • How to improve learner confidence and accuracy in applying learned information
  • How to dramatically increase engagement

Novice, intermediate, and advanced designers, developers, project managers, managers, and directors.

Technology discussed in this session:
Articulate Storyline, Twitter, LMSs (in general terms), and mobile devices.

Ken Murray

Chief Learning Experience Designer

Honeycomb Institute

Ken Murray lives by the mantra, "Design is not simply about making things beautiful. It's about enhancing clarity, credibility, and usability." He is the founder and chief learning designer at the Honeycomb Institute. He carries 15+ years of experience in LX design. Ken has led the development of over 900 innovative and award-winning learning experiences using gamification, microlearning, and performance support for Hudson's Bay Company, the Hospital for Sick Children, Lord & Taylor, Home Outfitters, CARA Foods, and General Electric. He brings to the table strategic thought leadership on best practices to ensure training and support solutions lead to better outcomes.

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