SB102 Be Like Harvard: Build a MOOC

11:00 AM - 11:45 AM Wednesday, September 30

Expo Hall: Emerging Tech Stage

Massive open online courses, or MOOCs, are a hot topic in learning technology. They are successfully implemented by higher education institutions, but organizations providing valuable training and development can leverage the model as well. Explore the building of a MOOC through lecture and small group activities. This combination reinforces the components of the MOOC model and demonstrates how it can be implemented as both an education and a marketing tool. You will leave with the practical knowledge to convince leadership to invest in building a MOOC for the reasons learned.

Jon Aleckson


Web Courseworks

Jon Aleckson is the CEO of Web Courseworks. He is an educational leader and a consultant in learning technologies and eLearning, who works with an extensive list of clients on LMS implementation and development, platform alignment and integration, and online curriculum development. This gives him a holistic view of business models, operational practices, and educational approaches in eLearning.

Andy Hicken

Product Innovation Specialist

Web Courseworks

Andy Hicken, a product innovation specialist for Web Courseworks, has worked in eLearning since 2006. He has been the lead instructional designer and, later, product innovation specialist on a number of projects, including the World Anti-Doping Agency’s PlayTrue Challenge game, which won a silver award in the Games for Good/Non-Profit category at the Serious Games Conference. Andy holds a PhD degree in ethnomusicology and stays active in the field.

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