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410 Practical Applications of the Serious eLearning Manifesto

10:30 AM - 11:30 AM Thursday, October 30

Instructional Design

Monet 1

Most instructional designers can recognize a strongly designed and developed eLearning program. However, there is a noticeable gap between the accepted standards of what makes quality eLearning, and the reality of what the industry produces. We understand what quality eLearning looks like, but too often we fail to deliver on that standard. Many instructional designers struggle with maintaining eLearning quality standards when confronted with the realities of organizational project constraints.

In this session, you will learn strategies for maintaining quality and developing impactful eLearning programs while dealing with reasonable project constraints. You will discuss the standards of eLearning quality that the Serious eLearning Manifesto includes. You will explore methods to implement the Serious eLearning Manifesto’s principles, and see examples that show the principles put into practice. You will examine common project constraints that can take away from eLearning quality, and share strategies for overcoming those barriers.

In this session, you will learn:

  • The differences between typical, minimally effective eLearning and high impact, serious eLearning
  • How to economically implement many of the Serious eLearning Manifesto’s principles
  • How to evaluate alternative instructional approaches
  • What to require when setting acceptance criteria for developing courseware

Intermediate designers, developers, and project managers.

Technology discussed in this session:
Desktop and mobile eLearning.

Michael Allen


Allen Interactions

Michael Allen, CEO of Allen Interactions, has had a long and lauded career in eLearning, from his work with IBM on their Coursewriter system to his direction of R&D for Control Data’s PLATO system to his development of Authorware. Michael has been recognized with the most prestigious career awards from ATD, The Learning Guild, and many others. He holds a PhD in educational psychology from Ohio State University, is an adjunct associate professor at the University of Minnesota Medical School, and has authored eight books on effective eLearning.

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