801 Principles of Experiment Design: Getting the Most Value from Rapid Prototyping
10:00 AM - 11:00 AM Friday, October 25
Team mantras these days seem to be all about acceleration: Get stuff done. Fail fast. Learn fast. Move fast and break things. Even our methods emphasize the need for speed: Agile. Sprint. Rapid prototyping. And while there's no doubt that traditional design approaches are slow, it seems we're still wasting money on tech that doesn't meet our needs, building stuff we can't scale, disappointing stakeholders, and frustrating users.
In our rush to ditch waterfall approaches and heavy project plans for lightweight pilots and proofs-of-concept, we've missed a fundamental lesson: Prototypes require thoughtful experiment design to generate meaningful outcomes. In this session, apply the principles of rapid prototyping to prioritize what you should prototype and who you should test it with. Learn to test, evaluate, and ask the right questions to ensure you're investing your limited time, money, and resources on the right things. Walk away with the ability to design experiments that help you prioritize risk and learn the most in the cheapest, fastest way possible.
In this session, you will learn:
- The principles of experiment design and rapid prototyping
- How to prioritize your initiatives
- How to quickly generate valuable feedback about a prototype
- How to leverage customer insight and data to make rapid decisions
Designers, developers, managers
usertesting.com, Google slides, Pop App
Senior Product Manager, Training & Certification
Amazon Web Services (AWS)
Becca Wilson is a New York City-based product manager, designer, and facilitator with experience creating innovative and engaging education products for companies and individuals. She has more than 10 years of experience in instructional design, training delivery, and developing blended learning strategies for Fortune 500 organizations. Becca currently works at Amazon Web Services (AWS) on initiatives designed to close the global cloud skills gap at scale. Previously, she worked at IBM where she focused on addressing the scarcity of artificial intelligence skills in the marketplace. Becca was also an education product manager and learning experience architect at General Assembly, supporting the ongoing discovery and development of scalable learning products in UX and product management.