Mobile policy doesn’t sound like an exciting topic, but it’s an essential component to a mobile learning strategy. You can have jaw-droppingly cool apps, context-sensitivity, video, alternate reality games, or all of the above, but you’ll end up failing if you’re not on top of your mobile policy. Quite simply, policy is strategy, and without strategy, you’re just stumbling around in the dark.

In this session, participants will review the key areas of policy that need to be covered, consider alternatives to traditional legacy policies, and explore the tradeoffs. You will also debunk some of the myths that surround mobile, and explore how these myths impact your policies and mobile strategy. You will leave this session with an understanding of the elements that you and your organization need to address to make your mobile initiatives survive and thrive.

In this session, you will learn:

  • Areas that mobile policy needs to address
  • The pitfalls of mobile policies that derail mobile strategies
  • The tradeoffs of different policy approaches
  • Key policy considerations for a successful mobile strategy

Novice and intermediate designers, project managers, and managers.


Session Video