Best Practices for Developing, Implementing, and Supporting Serious Games

Conference Archive

Learning Solutions Conference & Expo 2019 - March 28, 2019

Andrew Hughes

Designing Digitally, Inc.

Many people in the eLearning field are trying to use gamification and serious games to spark employee engagement and drive learning retention. Everyone is working to make the best serious game that will enhance the learning objectives and retain learning. The biggest setbacks for some of these serious games and gamified learning experiences have been little to no planning, tough-to-pinpoint metrics, little to no implementation strategy, and insufficient or nonexistent post-deployment support.

There are many serious games that are built for companies and for internal use within the eLearning industry. This session will discuss what makes a serious game a success or a failure. You’ll hear about planning, developing, implementing, and supporting serious games for companies that have never gone down the route of serious games and gamified learning experiences. You’ll also learn the proper steps to take throughout each phase of the project to ensure success, including best practices and pain points you may have to deal with when going down the route of gamification and serious games.

In this session, you will learn:

  • Best practices to ensure a successful serious game implementation
  • How these serious games are living, breathing things
  • Best practices taken by other organizations in regard to phases of the effort
  • A framework for how to start thinking about game design as an educator


Designers, developers, managers, and senior leaders (directors, VP, CLO, executive, etc.)


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