The Power of Story in Podcasting

Conference Archive

DevLearn 2017 Conference & Expo - October 26, 2017

Jeff D’Anza

Chief Digital Learning Architect
Nationwide Insurance

Joe Meyer

Consultant, Digital Learning

Stories have the power to move people. They allow the storyteller to forge a personal connection with the audience and create a situation where promoting learning and inspiration becomes infinitely easier. At their core, stories create a world where learners are interested, are engaged, and want to learn, which leads to higher retention of information and better understanding of concepts and ideas. But how do you design a good story?

This session will focus on how to create engaging stories for the purpose of podcasting, and how to use narrative podcasting techniques to teach learners information that is often viewed as technical or boring. The session will focus on how you can create audio stories that pull in learners’ attention and present information in a way that is entertaining, effective, and memorable.

In this session, you will learn:

  • The basics of storytelling structure
  • How to craft engaging narratives
  • Storytelling techniques for both fiction and nonfiction podcasts
  • How to use music and sound effects to drive a narrative
  • Audio production tricks to strengthen the quality of a narrative podcast
  • Storytelling techniques used by some of the most respected and successful modern podcasts

Novice to advanced designers and developers.

Technology discussed in this session:
Podcasting, and audio recording and editing software.



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