Getting Started with Video Education in Your Organization
Conference Archive
FocusOn Learning 2017 Conference & Expo - June 20, 2017

Robert Leavitt
Senior Manager of Learning Design and Development
Investools from TD Ameritrade

Benjamin Miller
Content Manager
Investools from TD Ameritrade
Video is a great medium for learning content; however, designing and developing great videos can be challenging and labor-intensive. Additionally, gaining stakeholder buy-in on a curriculum based on microlearning, like videos, can be a challenge.
In this session, you’ll hear how a team of learning designers at a major investment brokerage started with a simple video and ended up having their curriculum featured in prime-time TV spots. You’ll learn what makes a great video and how to create one (even with limited resources). Most importantly, you’ll learn how you can use a microlearning video strategy to gradually build a library of stellar learning content and ultimately prove the value of education in your organization.
In this session, you will learn:
- About the qualities and characteristics that make for great educational videos
- How to design an extensive curriculum from modular video content
- About best practices for creating videos with limited resources
- Strategies to gain buy-in from stakeholders on your video content
Audience:
Novice to advanced designers,
developers, project managers, managers, and
directors.
Technology
discussed in this session:
YouTube, Adobe After Effects, TechSmith
Camtasia, iMovie, and Windows Movie Maker.
Handouts
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