Microvideo: Making Every Second Count

Conference Archive

DevLearn 2016 Conference & Expo - November 16, 2016

Josh Cavalier

Learning Architect - Digital Solutions
American Tire Distributors

Microlearning videos under one minute in length require rapid storyboarding and predefined video content structures. As the length of the video decreases, so does the optimal format of the video. Leaving out too many details will have a negative effect on your learning strategy. Every second counts for your learner!

In this session, you will learn the process for creating microvideo, including video length considerations, optimal short video structures, emotional push/pull events, and instructional media strategies. Explore the steps for creating microcontent and tricks for using video analytics to select the best content for a microvideo. You will leave with specific formulas for creating short-form video-based content.

In this session, you will learn:

  • About the various structures for microvideo
  • When to use microvideo for learning
  • Formulas for opening and closing a microvideo
  • About the importance of emotional pull and push techniques
  • Effective instructional microvideo techniques

Novice and intermediate designers, developers, project managers, managers, and directors.

Technology discussed in this session:
Video content management systems, video playback, and storyboarding tools.

Click here for the session trailer


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